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Voice Search: What Marketers Really Need To Know

Have you talked to your computer today? If not, you may actually be in the minority. A surprisingly quiet (given the subject matter) revolution in the nature of web-searching and SEO has been going on for the last few years, one which has gone surprisingly under-reported in the world of marketing. That revolution is, of course, voice search and other voice-driven computer interfaces. Exact numbers are hard to come by and tend to vary significantly …

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What Is Google AMP And How Will It Affect Your SEO?

At this point, everybody knows about Google’s emphasis on going mobile-friendly. SEO experts warned of the so-called “mobilegeddon” that would shake up the Internet at the beginning of the year. While it didn’t exactly cause search rankings to plummet and marketers to run for the hills, the updated algorithm did result in some major changes. The chief among those being that websites optimized for mobile use would be rewarded with higher mobile search engine rankings, …

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All The Basics To App Store Optimization (ASO) You Need To Know

A couple of weeks ago I was invited to a local university to give a talk on Google ranking factors. After the session ends one of the lecturers asked me is there’s a way to do SEO to rank his app high on the app store. Honestly I have never given it a thought at that time. I didn’t know what to answer him but I promised to look into it. And so I did. …

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Why Mobile-Friendly Website Is Important For Your SEO

A mobile-friendly website is an essential for every marketer to develop a successful SEO strategy. There are more marketers optimizing their websites to be mobile-friendly as well, so what are you waiting for? With more people using their mobiles to access the Internet these days, you are risking to lose visitors if you still don’t optimize your website for mobile. But before we get into the details, you can check how mobile-friendly your website is …

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9 Content Marketing Predictions For 2016

Now that we’re in the beginning of 2016, I’m sure that everyone will be curious about what will happen next in content marketing. It’s no doubt that SEO is evolving, and it’s getting more difficult. But that’s not gonna stop us from keeping up, right? Google’s algorithm is changing from time to time, and we have to make sure to stay updated with it too. Previously, Zhi Yuan has written a blog post about 2016 …

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Web Design Trends For 2016 And Their Impact On SEO

Web design trends are like snow, they come and go every year. Some of them last longer and some of them doesn’t. But no matter how cool they are, they will eventually fade away. The thing about web design trends is, they are usually not that good for your SEO. You see, designing website is the job of a designer, and normally, designers don’t really care about SEO. And you can’t blame them because they …

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7 SEO Predictions To Help You Stay Ahead Of The Curve In 2016

Whew, can you believe it’s December already? It’s less than a month to 2016, so the question is: Are you ready for 2016? We all know that search engine optimization is an ever-changing strategy. It’s never going to stay the same, especially when you consider that new technology regularly changes the way that users surf the web. For example, every time a new social media platform pops up there’s the possibility of it being a …

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20 Beautiful Examples of Mobile-Friendly Websites in 2015

We’ve heard it so many times, optimize your website for mobile devices or risk losing out on a big chunk of mobile traffic. With Google’s recent mobilegeddon update, the effects are even more prominent as mobile search now takes mobile friendliness of a website as a ranking factor. If this is the first time you’ve heard of this advice and you have not optimised your website for mobile devices yet, fret not, we’ve written an …

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10 Simple Ways To Make Your Website Mobile-Friendly

What is a Mobile-Friendly Website? As the name implies, a mobile-friendly website is a site designed, developed and optimized for users on mobile devices – and this is both more complex and more important than it seems. On the most fundamental level, users want content that’s easy to view. If your text and pictures are too small, they’ll grow frustrated and leave – so appropriately-sized content is critical. Unfortunately, it’s not that easy to create …

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