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15 Best Social Media Marketing Tools In 2017

Social media has caused a revolution in the marketing world. Marketing has always been about communication, but communication relies as much on its format as its content. As television revolutionized advertising in the 20th century, so social media will revolutionize it in the 21st century along with social media marketing tools. Already we are beginning to see these changes, with the advent of things like content marketing, which have to change the way a relationship …

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The Dawn Of Voice Search: 23 Types Of Website Benefits The Most

In the last couple of weeks, we’ve had a lot to say about voice search. That’s hardly surprising: Amazon’s Alexa, Microsoft’s Cortana, Apple’s Siri, Google’s Voice Search – every major tech brand is looking to make voice search a big deal. We’ve already covered why voice search isn’t going to cripple SEO methodologies, and in that article I pointed out that some websites would be more affected than others by this new approach, but usually …

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Voice Search Optimization: A Step-By-Step Guide For You

As Azfar pointed out last week, voice search is more popular than ever. Almost every major technology brand is using voice search in one form or another, with Apple’s Siri, Google’s Voice Search, Amazon’s Alexa, and Microsoft’s Cortana all aiming to different extents to act as a virtual assistant. Voice search has some useful applications, and it’s used differently to normal searches. What we do know however that it is used a lot. 55% of …

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What’s New For Social Media In 2017 (And How YOU Can Benefit)

2017 looks to be an exciting year for social media. Evolution of social media is happening in almost every platform, and these will make a big difference to your social media marketing strategy. In a good way. To start with, let’s reacquaint ourselves with 2016 social media trends, so we have a better idea of where we’re starting from as we gallop into the new year. After that, we’ll dig into the big social media …

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6 Important Steps To Create An Effective Social Media Marketing Plan

The importance of social media in modern marketing cannot be denied. Despite that, the difficulty in mastering social media and making it an effective part of your marketing strategy cannot be ignored. I understand that social media feels like a tough nut to crack because on the surface it seems so immediate that it must be time-consuming to manage, update and constantly respond to users. Where is the time for everything else involved in running …

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Voice Search Won’t Change SEO Much. Here’s Why.

Speaking to computers was first popularised in Star Trek, and as with so much science fiction, became science fact within a matter of decades. It started to go mainstream with Siri, and Microsoft soon entered the fray with Cortana. Now Amazon’s Alexa is entering the fray, people are starting to see how voice can help them during their searches. Google has responded to the trend by creating Google Voice Search, while iPhone now has the …

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How To Write Landing Page Copy That Converts? Here Are The 6 Useful Tips

If you’ve found this blog by searching online, chances are you were looking to find out more about how to write landing page copy! Well, you’ve come to the right place. Landing pages are your first impression. It’s the page that visitors to your site will arrive at. It may not be the homepage – it could be a landing page for a particular section of your site, concerning a specific product or service. When …

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Marketing To Millennials: 6 Valuable Tips For Marketers

If you haven’t started thinking seriously about how to market to Millennials/Generation Y with the Millennials marketing strategy, it’s high time to factor them into your planning. Why? Two big reasons: One, millennials are already the largest generation in the world. With roughly 80 million in the US alone, they officially displaced Boomers a few years ago, and more of them are entering positions of power and economic strength every year. Economically speaking, their ranks …

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How Affiliate Marketing Can Turn Your Blog Into A Money-Making Machine

One of the first and easiest route bloggers went when it comes to monetize their blogs is through displaying ads. While there’s nothing exactly wrong with making money through ads, another more lucrative alternative is often overlooked, especially to bloggers seek to monetize their blog for the first time. I’m talking of course, about affiliate marketing. Affiliate marketing is a way more lucrative way to monetize your blog compared to ads and it’s almost as …

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Free and Premium Inbound Marketing Tools That Give You Unfair Advantages

Over the last couple of weeks, I’ve given you a pretty good grounding in what inbound marketing is all about. Last week, I created a roadmap that would lead you to conquer this varied but rewarding practice. a Now, if you’re going to climb Everest, would you do it with only a map? Of course not. You need the equipment that will get you safely to the summit. Fortunately, there are a huge range of …

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