1

Steph W. from SEOPressor

👋 Hey there! Would you like to try out this New AI-Powered App that'll...

...help you check your website and tell you exactly how to rank higher?

Yes, Tell Me More
Early Bird Special Introducing LinkVector, your #1 tool for precise internal linking! Save up to $63.75 for limited time.

Feel like you are wasting time on internal links?
Automate it with LinkVector.

  • Interlink all your pages automatically
  • Fix 18 issues like orphan pages in one click
  • Insert relevant internal links and optimized anchor text
  • See how all your pages are connected
  • Monitor your website’s link health

SUBSCRIBE TO SEOPressor BLOG

Join 50,000+ fellow SEO marketers!
Get SEOPressor latest insights straight to your inbox.
Enter your email address below:

86

score %

SEO Score

SEOPressor SEO Score

Found us from search engine?

We rank high, you can too.

SEOPressor helps you to optimize your on-page SEO for higher & improved search ranking.

Get Your SEO Score Now

Guest Posting For SEO Reasons | December 2022 Week 1

By on December 2, 2022

Hello fellow readers. Welcome to another week of SEO news weekly. Let’s see what SEO news we have for this week. 

  • Guest Posting For SEO Reasons 
  • Is There Such A Thing As SEO Compliance Score? 
  • Google With Algorithms To Detect AI Plagiarized Content 

28/11 – Is There Such A Thing As SEO Compliance Score? 

Google’s Danny Sullivan was recently asked about SEO Compliance Score in a forum. In response, he said there is no one metric to measure a website’s SEO readiness, such as SEO Compliance Score. 

He added that Google’s Search Essentials has constantly told webmasters to focus on the same factors, which are: 

  • Avoid technical errors that prevent indexing content 
  • Don’t spam
  • Consider some best practices for producing content meant for humans

30/11 – Guest Posting For SEO Reasons

In a recent SEO poll by Marie Haynes, almost half of SEOs said that they do so even when Google has announced that Guest posting goes against their policy. 

Google has said guest posts should be nofollowed and not dofollowed as they are more like ads rather than natural content. 

Duy Nguyen from Google’s Search Quality Team was asked, ” Why does Google keep using backlinks as a ranking factor if link-building campaigns are not allowed?”

He said that Google has algorithms to detect unnatural links at scale. and nullify them. So, link-building campaigns are a waste of money. Additionally, backlinks have a lot less significant impact than they do a few years back and will continue to have even less impact in the future. 

However, the main reason that SEOs are still using guest posts for ranking factors is that there is still a long list of sites ranking high on SERP with dofollow links for guest posts. 

Google With Algorithms To Detect AI Plagiarized Content 

Duy Nguyen from Google’s Search Quality Team has recently said that scraping content, even with some modification, is against Google’s spam policy. He said that Google detects scraped content and demotes them. 

This may sound good in theory, but the reality is that Google has no way to tell whether a piece of content is AI-generated or otherwise. That is why you see a long list of websites being able to rank well on SERP with plagiarized content; sometimes, they don’t even try to paraphrase their content. 

That’s It! 

What do you think about this week’s news? Leave a comment below and let me know. 

Updated: 19 July 2024

About

Related Articles

Loading Disqus Comments ...

Struggling with internal linking?

Wish you could...

Automate internal linking

Use optimized anchor text

Fix 18 issues like orphan pages

Get link reporting and analytics

Get LinkVector

Backlinks are so backward.

This linking strategy is the future 😎

Rank High With This Link Strategy

Precise, Simplified, Fast Internal Linking.