5 Simple Ways To Create The Perfect About Page For Your Business

Have you ever been asked to describe yourself and find yourself speechless because you don’t really know yourself? Well, that happens to most of us so don’t worry, you’re not alone. Creating an about page is pretty similar to this, except it is much more complicated than this. The about page isn’t something that most […]

Here Is How I Boost My Ranking By Using Nofollow Links

If you’ve read our previous post on the value of link earning, then you should understand that earning links from other websites in an organic manner is something that Google encourages, and that link building differs in that it is a strategy based on obtaining as many links as possible in an inorganic way, a […]

Meerkat and Periscope: How Marketers Use These Apps To Their Advantage

Marketers always get excited when new tools become available to them, something that happens quite often due to the constant advancements being made on a daily basis. The problem is that many of these new tools require marketers to work on new platforms. For example, whenever a new social media platform is released that has […]

How to Quickly Fix These 11 Major Blogging Mistakes Made By Newbies

Blogging isn’t difficult, but many newcomers find themselves making these common blogging mistakes for months, or even years after they first started… and that can significantly hold back their growth. Here are the major mistakes and what you can do to solve them. Major Blogging Mistakes To Avoid: 1) Not targeting the right audience Every […]

How To Increase 113% Conversion Rate By Using Retargeting Ads

The percentage of leads that are converted after visiting your website are actually very low. On average, only two percent of all visitors are converted. In addition to trying to target more people to visit your website, you should also make an attempt to remarket to those that left your website without being converted. After […]

Paving the Road to a Viral Success – Planning Your Social Media Contest

There are a lot of ways to improve engagement using social media. One of the most effective ways to do this is through a social media contest, whether it’s a simple sweepstakes or an outright, full-blown competition. You can drive engagement by encouraging people to take part directly in the contest itself, as contestants for […]

10 Effective Ways to Improve Email Click-through Rate

Getting leads to opt-in into your email newsletter is a huge win – it means that they are interested in your brand and your content. However, just because someone is on your email list, does not mean that they are going to read the emails that you send them. That’s why checking your email click-through […]

Why Is Everyone Talking About Google Knowledge Graph?

If you’ve done any kind of online marketing over the last few years, then you’re probably familiar with how quickly the landscape can change, sometimes almost instantaneously! New marketing features are popping up all the time, often requiring that you adjust your inbound marketing strategies on the fly. Take for example the Knowledge Graph. The […]

How To Improve Your Sales Emphatically Through Storytelling

Which marketing approach is more appealing to you: “Cold, hard facts about a product’s nutritional value and a long list of indecipherable and obscure ingredients.” Or “A compelling story about one company’s mission to bring the sweet tang of blueberries and the comforting warmth of a bowl of oatmeal to kitchen tables throughout the entire […]