Search Engine Optimization (SEO) became the best way to reach a broad audience within the shortest possible time some time back. Even so, it has only recently gained immense popularity among most organizations. Though several things have changed over the years to suit different technological advancements, following multiple major search algorithm updates, keywords remain one […]
All businesses, irrespective of their sector, can significantly benefit from digital marketing. It allows you to cost-efficiently reach clients, places your brand in the right circles, and positions your business in the same standing as your peers. Moreover, digital marketing platforms – such as your website or Facebook page – can also double up as […]
Keyword research is the first step to any content writing and copywriting. However, it can be intimidating to look at the arrays of data associated with keyword research. What is search volume, what is the price tag shown for each keyword, is the higher the competition the better? In this guide, we will be giving […]
Think of keywords as the navigation system for all your internet marketing efforts. The wrong keywords will cost you, while the right keywords will catapult your brand to high rankings in search engine results and optimize the relevance of your content to users. A keyword analysis is about finding such hot keywords, the ones your […]
Hey, SEO Peeps, Happy Friday! It’s time again for another roundup of this week’s SEO news updates. Without further ado, let’s dive in. 30/6/2020 – Stock Photography is Ok for Google Search, But We Still Recommend Unique Images Google’s John Mueller was recently tagged in a question if using stock photography would hurt the website […]
An often overlooked treasure trove of SEO tools, Google Chrome has tons of features and extensions that are really helpful for marketers who are looking to optimize their website. That’s why in this blog post, we will be exploring the various SEO Google Chrome extensions you should have if you’re looking to boost your SEO. This […]
Are you trying to manage your business’s content and looking to improve your content mapping strategy? If so, great idea! You’ve landed on the right page. Let’s discuss ways to improve by sharing methods that will help you reach your target audience and win their business! We’ll start by getting as specific as we can […]
About 46% of Google searches are local. This means, if you’re a local business and you haven’t incorporated local SEO to your online marketing strategy, you’re failing to connect with the many potential customers in your locality — who’re actively looking for your services or products. The same study also shows that 89% of people […]
Emotional Words are important to create The Best Headlines In this blog post, I will be sharing with you 28 emotion-evoking words you can (should) use when writing a headline. Bonus! Get our Ultimate Formula and use it with these 28 emotional words to create click-worthy headlines. Introduction Words are extremely powerful. What you say […]