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Black Friday And Cyber Monday: 6 Marketing Strategies For Your Business

Black Friday is almost upon us. The largest retail shopping event of the year in the United States, it has also become part of Holiday tradition in the United Kingdom, Australia, and more. Black Friday, this year on November 25th, is always the Friday four weeks before Christmas. It is a sale day in which bricks and mortar stores seek to clear their stock and line their nests before consumer interest in retail crashes. Promising …

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Ecommerce Content Marketing: 7 Reasons Why You Should Start Now

Ecommerce is becoming more popular than ever before, and because the easy scalability of WordPress ecommerce frameworks makes it easy to expand, sites can soon host thousands of products. Content marketing has long been known to have huge benefits for a single product or service-based websites, but those with a wide range of products often miss the opportunity to build their brand through content marketing. Google, Bing, Yahoo! and more make content a core part …

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Online Advertising Guide To Get Back 10 Times Your Advertising Cost

Online ads are what help some of the biggest businesses in the world make their money online, but they come at a cost. Unlike organic promotional tools like Search Engine Optimization, or direct promotional tools like inbound marketing, paid advertisement helps you get an instant boost in traffic to your site. Also unlike SEO and inbound marketing, however, that effect disappears the moment you stop investing. As such, paid advertising is a sprint technique – …

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How To Make Money From Blogging: 4 Steps Towards Making $100K Per Month

Just over a year ago Neil Patel set himself a challenge: to create a blog that within 12 months would pay him $100,000 a month. That’s 1.2 million dollars a year. From blogging. It sounded crazy, but in March of this year, he did it. Even crazier? Anyone can. Theoretically, that is. There’s a huge journey to undertake in order to be able to successfully create that kind of money solely from content. I’ve pored …

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4 Key Psychological Tricks To Improve Your Online Marketing

One of the keys to good marketing is understanding psychology. Think about it – psychology is the study of human behavior. A huge part of marketing is figuring out who your target audience is and what they want. You want to determine what your audience wants and how you can give it to them, not to mention how you can convince them that your products or services are exactly what they need. All of the …

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50 A/B Tests You Need To Run To Improve Your Conversion Rate

A/B testing is important to guarantee a smooth progression for your website visitors beginning at point A, which is their initial impression of your website (in a matter of seconds), to point B — a conversion. There are many case studies that are already done to show which variables are favorable and have the better conversion rate. But the truth is, you cannot never rely on these results because each website is unique. The nature …

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10 Steps To Create The Perfect FAQ Page For Higher Conversion Rates

If you’ve created a website, you probably realize that designing a website takes a lot of thought. But one page that we often overlook when creating a website is the FAQ page. What we don’t realize is that the frequently asked question page is actually the most efficient page in converting sales. Having a well-written FAQ page can actually help convert visitors to customers, especially if they are still sitting on the fence because of …

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