By Vivian on February 2, 2022
We all know that ever since the release of Penguin Algorithm Update, Google deals harsh penalties for websites that use black hat SEO techniques, so here’s an idea to keep you up at night: What if a malicious party (say, your closest competitor) starts using those techniques on your site just to try and get […]
By Vivian on January 13, 2022
Have you ever wondered why 99% of blog posts have links in them? I have… and if you think about it, aren’t they redirecting viewers attention away from the blog posts to other websites? Well, they do and website owners are well aware of this. However, website owners still add links because some types of […]
By Lo Jia Thong on September 22, 2020
Optimizing your content’s searchability online is a vital and practical marketing approach for businesses trying to draw attention and drive site traffic as they grow their brands. And this does not just refer to any attention or traffic, but traffic that really converts into sales and leads. Now, although there are other ways to get […]
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By Vivian on June 19, 2020
How to get into Google Knowledge Graph for free For businesses, we often hear people say that you need to be on Google Knowledge Graph. However, do you really need to get a knowledge panel on Google and if yes, how do you get it? Here’s everything you need to know about Google Knowledge Graph […]
By Lo Jia Thong on May 18, 2020
Don’t wait until you run into an SEO issue! Download these 18 tools that can keep you on track of your SEO performance. 5 Ways to Get Your Page to Show on Search After hours of coding, writing, designing, and optimizing, finally you are ready to live your new web page. But hey, why is […]
By Vivian on April 28, 2020
Search engine optimization (SEO) is a phrase that strikes fear into the hearts of many small business owners. It’s not surprising—most of them don’t know the first thing about small business SEO. It doesn’t help that, in most cases, SEO is associated with thriving businesses that are resourceful enough to hire entire IT teams to […]
By Winnie Wong on November 29, 2019
We all get emotional. It’s hardwired into us. Get ready, because we’re going to have to go down the rabbit hole a little bit here. Once we come out on the other side, you’ll be armed with a great understanding of the science of emotion and what emotion can do for you as a marketer […]
By Winnie Wong on November 29, 2019
SEO used to be simple. You do some keyword research, include those keywords in your blog post, use text decorations, write a good meta description, get some high-quality backlinks to increase blog traffic, and you’re set for the first page of search engines. But over 20 years, SEO has evolved and become more complicated. The […]
By Winnie Wong on October 31, 2019
Do Outbound Links Matter For SEO in 2022? I’ve had a number of comments questioning the usefulness of outbound links recently, so I wanted to create an official space for that discussion, and help people understand the uses and benefits of outbound links. So, do outbound links help SEO? If you’re looking for a quick […]
By Vivian on October 18, 2019
This article was written by Joanne on February 16, 2017, and was last updated on October 18, 2019. Note: Voice Search is and will still be in trend in the coming years. Voice Search Optimization: A Step-By-Step Guide For You As Azfar pointed out last week, voice search is more popular than ever. Almost every […]
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