Ecommerce is becoming more popular than ever before, and because the easy scalability of WordPress ecommerce frameworks makes it easy to expand, sites can soon host thousands of products. Content marketing has long been known to have huge benefits for a single product or service-based websites, but those with a wide range of products often […]

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Online ads are what help some of the biggest businesses in the world make their money online, but they come at a cost. Unlike organic promotional tools like Search Engine Optimization, or direct promotional tools like inbound marketing, paid advertisement helps you get an instant boost in traffic to your site. Also unlike SEO and […]

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Neil Patel once set himself a challenge: to create a blog that within 12 months would pay him $100,000 a month. That’s 1.2 million dollars a year. From blogging. It sounded crazy, but he did it. Even crazier? Anyone can. Theoretically, that is. There’s a huge journey to undertake in order to be able to […]

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One of the keys to good marketing is understanding psychology. Think about it – psychology is the study of human behavior. A huge part of marketing is figuring out who your target audience is and what they want. You want to determine what your audience wants and how you can give it to them, not […]

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A/B testing is important to guarantee a smooth progression for your website visitors beginning at point A, which is their initial impression of your website (in a matter of seconds), to point B — a conversion. There are many case studies that are already done to show which variables are favorable and have the better […]

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If you’ve created a website, you probably realize that designing a website takes a lot of thought. But one page that we often overlook when creating a website is the FAQ page. What we don’t realize is that the frequently asked question page is actually the most efficient page in converting sales. Having a well-written […]

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