5 Ways AI Will Impact The Future of SEO The use of AI SEO is not entirely new, but it is rapidly developing… SEO is a results business. Imagine if you have access to data that tells you precisely what you need to do in order to optimize your website and improve visibility in search […]

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When I first applied to be a copywriter, I thought all I had to deal with was writing, writing and more writing. Little did I know it was much more than that. Transitioning from a scriptwriter to a copywriter is not an easy task. You may think both jobs are similar but it is actually […]

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Landing Pages are an essential part of any successful online marketing strategy. So much so, in fact, that we’ve already discussed them at length. We’ve talked about the elements that make landing pages successful, but we missed out one key question. What about video landing page? That’s right – video content is becoming more and […]

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Have you ever been in a situation where you need to ‘pinch and zoom’ in order to resize website content while browsing on your mobile phone? It’s likely that you have landed on a webpage that is non-mobile-optimized. It is not only a disappointing, but also a frustrating experience. In non-optimized mobile landing page experience, […]

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Back in the early days of the Internet, SEO was relatively simple: pick a few relevant keywords and plug them in. However, SEO has become much more complex than just that. Even when it comes to finding relevant keywords, a lot more has to be taken into consideration, including semantic search. (Find out how to […]

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SEO Mistakes. I’ve made a few. We all have, really. For anyone who works on or around the Internet, the list of common SEO mistakes is massive. Sadly though, even as these mistakes are widely known, they are still made more often than most pros in the business would care to admit. But what are […]

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If you read through the first part of our Google Updates series, then hopefully you’re able to gain some valuable insights into some of the new or updated Google features that could potentially help with your marketing efforts. However, you may have noticed that all seven updates covered in part one of our series focused […]

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We’re already halfway through 2017, which means that Google has undoubtedly implemented numerous changes to the Google algorithm in order to improve the user experience. As we all know, Google tinkers with their algorithm on a daily basis in order to ensure that they offer the best search experience on the web. As such, it […]

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We’re living in a time of exciting developments in artificial intelligence. Machine learning algorithms are becoming more and more advanced, and can now interpret our intentions which a much greater understanding of context. Businesses are starting to practice voice search SEO too. This makes a smart, conversational user interface, like those seen in science fiction, […]

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A couple of weeks ago, Azfar rightly pointed out that voice search isn’t going to radically alter search engine optimization. Voice search and SEO consultants can stay friends, for now. He’s right of course, but we’ve both explored the changes voice search will bring about. Make no mistake, digital marketing is going to change as […]

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