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The Importance of Keyword Research (+ How To Do It) Today, we’re taking it back to basics. We have a long history of creating in-depth blog posts on the small details that can make a big difference to your SEO. But we have been guilty of overlooking the humble keyword. Like scientists splitting the atom, […]

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I remember when I was first introduced to SEO, besides knowing that it’s something about getting higher rankings on search engines, I had almost zero knowledge about it and had to learn up everything as quickly as possible.  Problem was, SEO is a wide-ranging subject that you can’t really master from studying a textbook. SEO […]

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Have you ever been in a situation where you are visiting a site to get answers, but ended up on a 404 error page? We did a Google poll on what annoys you the most when visiting a website, and look at the results! Broken links are not only annoying, but it can also hurt […]

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Landing Page Optimization: The Perfect Landing Page SEO “Begin with the end in mind” – Stephen Covey, Author of The 7 Habits Of Highly Effective People The landing page is the first webpage that a visitor lands on as a result of your traffic acquisition efforts. The question is, can you convince every single web […]

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8 Huge Digital Marketing Trends Heating Up in 2019 Let’s face it. The digital marketing industry is always under constant evolution. Every now and then, you’ll see new changes being made be it by Google, Facebook, Instagram or other content marketing platforms. With cutting-edge technologies and strategies, it’s a challenge for every digital marketer to […]

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What’s Next: 7 Steps To Take After Publishing Your Blog Sit down. Think. Write. Publish. Every blogger or copywriter can do this for sure. But without proper actions after publishing your blog, how far do you think you can go in the world wide web? Not very far, right? Writing is an art. Post-writing to […]

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Dofollow and Nofollow links, When Should You Use Them? If you’re new to all the link building and outreach strategies, you might have come across the mention of dofollow and nofollow links. Now, what are dofollow and nofollow links? What should you know about them? How would they affect your SEO? Is having a dofollow […]

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How To Create A Great Press Release To Boost Your SEO What is a Press Release A press release is a brief statement outlining the major facts of a newsworthy story in a formal, journalistic style. It’s mainly created by the public relations department or personnel of an establishment, business or a personal figure to […]

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JavaScript SEO – How Does Google Crawl JavaScript In SEO we always look at ranks and SERP, but we also need to know the process that happens before that. That is crawling and indexing. Google ranks web pages that are in their index. If your web page is not indexed, or not correctly indexed, your […]

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We all love PB&J, at least I do, and what I also love is combining the power of both SEO and content marketing for the best tasting digital marketing sandwich ever. Let’s look at it this way, SEO is the peanut butter to your content marketing jelly. Carefully applied first layer of SEO peanut butter […]

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