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Steph W. from SEOPressor

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What Is User Experience and Why It Concerns Your Website

What is user experience and why it concerns your website? If you’re using Google Analytics, you will have access to a bunch of data that came from Google monitoring the user experience of your visitors. Those data are used to gauge your website performance and also play a role in your SERP. In this blog post we are going to talk about: what is user experience, how does it affect SEO, how to check your …

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Free Essential Blogging and SEO Tools

You just started running a blog and need all the help you can get? Already has a blog and want to get more visitors by employing SEO? In my opinion blogging and SEO go hand in hand. Every website could benefit from SEO. Blogs more so. Be it an easier to navigate interface or fixing up broken links across your website. With better SEO comes more visitor and better SERP rank. There are tons of …

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7 Examples of A Lead Generation Website Homepage

In inbound marketing, the philosophy is letting the potential customers come to you. Instead of vice versa. But when they came, how can you make them stay? Now, that’s the million dollar question. In order to guide visitors from the top of the funnel to the middle of it, you need to create an awesome lead generating homepage. What is lead generation? It is the process of warming up strangers into potential customers who are …

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Overcoming Writer’s Block: Tips & Advice

We’ve all been there, the age-old enemy of a writer: writer’s block. In fact, I have a blank document up for an afternoon. Despite knowing what topic I’m going to write. Nothing just seems to come to my mind. As if there’s a force opposing me from putting my fingers on the keyboard. For a copywriter or a content creator, we can’t afford to waste time. We have a deadline to catch and a product …

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5 Inbound Marketing Techniques Every Startup Need to Know

Creating a startup is no easy work, we are well aware of that. That’s why we have this list of 5 inbound marketing techniques that can help you break through the noise and reach the audience you want. Why inbound marketing you ask? Well, first of all, inbound marketing costs relatively lower compared to outbound marketing like tv advertising. For a startup, you probably can’t allocate as much budget as you would like on marketing. …

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SEO and Content Marketing: Your Key to Success

We all love PB&J, at least I do, and what I also love is combining the power of both SEO and content marketing for the best tasting digital marketing sandwich ever. Let’s look at it this way, SEO is the peanut butter to your content marketing jelly. Carefully applied first layer of SEO peanut butter helps prevent your jelly spread from seeping into the bread. Saving you from a soggy sandwich disaster. At the same …

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Chatbots & Artificial Intelligence: The Future of Customer Service

“Intelligent machines are very quickly going to start taking over human functions, and this process is already in place with customer service… In the future, I see service people working hand-in-hand with machines.” – Nancy A. Shenker, Founder and CEO, theONswitch The future is coming and it might be coming even faster than you thought. 5% of companies worldwide are using chatbots regularly in 2016. While 80% of businesses in the US want chatbots by …

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Mobile-Friendly: 6 Test Tools You Need to Know

Look around you, are there people currently looking at their phone screen? There sure are some around me. The society as a whole is utilizing internet on the go more and more frequently. As a matter of fact, more than half of Google queries come from a mobile device. Google itself has released a mobile-friendly algorithm back in 2015. Which is designed to favor mobile-friendly sites in ranking which triggered a whole mobilegeddon terror. What’s …

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Consistency Is Key in Getting Ranked on SERP

When people talk about SEO, they talk about meta description, they talk about building backlink volume, they talk about canonicalization. All these are ranking factors. But they won’t work unless they’re used consistently. Consistency is key SEO is not a set up once and leave it thing. Nor is your website. As your business grows, you will be adding more content and more web pages to your website. All these need to be optimized from …

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Bad Reviews, Good Reviews, No Reviews and 5 Tips to Deal With It

Reviews are the new word of mouth in the world of Google. Clicking on a business listing on Google with zero reviews is like walking into a store with no signboard. I just wanna get a sandwich for my lunch, not a panic attack wondering what kind of service I’ll be getting. So here are five tips for you to get more review and how to handle those reviews. 1. ENCOURAGE REVIEWS “It’d be great …

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