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C2C E-Commerce: Advanced Strategies To Stand Out From The Crowd

We’ve all heard a lot about business to business and business to consumer sales, but what about consumer to consumer? Thanks to the age of the internet, consumer to consumer e-commerce is now a booming industry. One of the main advantages of consumer to consumer sales compared to B2C model for example, is that it is easy to start. Anyone anywhere anytime can sign up to eBay or Etsy, create a listing and sell something. …

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The 5 Best Ecommerce Platforms For Your Business

With so many businesses shifting from the physical marketplace to online, it’s no wonder we’re seeing so many ‘How Tos’ about ecommerce marketing. As great as these are, many are based on assumed knowledge that new players to the game don’t always have. So I’m going to get right back to the basics. Let’s run through the types of ecommerce that your business can use and see if we can find the best ecommerce platform. …

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9 Steps To Grow Your Email List From Scratch

We’ve been talking a lot on the blog about email marketing lately, and today is no exception. We’ve mentioned how important it is to have a healthy email list, but we haven’t yet shared with you a breakdown of our favorite tips and tricks! So here we go: our fastest, easiest, and most effective tips on how to grow your email list. Learning how to build an email list from scratch sounds daunting, but I …

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18 Ecommerce Marketing Ideas Proven To Boost Sales

E-commerce has become something of a 21st century gold rush. Thousands of people every year swarm to create a website through which they can make their fortune. As a result, the amount of competition is fierce, and establishing a big enough cut of the market share to be profitable takes wit, imagination and plenty of hard work. That said, a successful e-commerce website is not impossible to achieve. Trend analysis shows that the ecommerce industry …

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B2B Content Marketing: How To Charm Other Businesses Into Buying

Are you just now looking into content marketing for your B2B business? Well hurry up, you’re late! Right now, nearly 90% of all business-to-business companies use content marketing as a part of their marketing strategy. If you’re not, that you means you are missing out on customers that are right now being funneled toward the competition. But don’t worry. I’ve got your back. In this blog, we’re going to find out all about how content …

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Top 19 Local SEO Tools To Improve Your Ranking

SEO is incredibly important to the success of your online marketing efforts. Because of this, a lot of marketers implement various SEO tools including local SEO tools, some of which can be found for free, in order to track, measure and analyze their SEO efforts. You may already even be using some of the more common SEO tools, such as Google Analytics. However, it’s important that you don’t forget about your local SEO efforts as …

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The Best And Worst Times To Send Emails

If you were following our blog last week you would have read our post A Beginner’s Guide to Successful Marketing Campaigns, which —you guessed it— was packed with tips on effective email marketing strategies. In the post, we also promised an upcoming blog about the best and worst times to send emails. Here it is! When we first began sending emails to our subscribers, we first had to figure out the best day and best …

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Success With Email Metrics: 13 Essential Factors To Measure And Improve

Email marketing is the staple of any online business, but not every business gets it right. Because email marketing has such huge potential, it’s easy for you to enjoy a modicum of success and think that everything is going well. In fact, you could be missing out on 90% of that potential. In order to be successful in any form of marketing, you must always go back to the data. The scientific method has given …

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10 On Page Local SEO Factors That Will Improve Your Local Business Ranking

Recently, I outlined some local SEO strategy and actionable insights on making your local business ideal for ranking high on Google’s Local Results. Now, successfully ranking here still boils down to your on page Local SEO efforts. This basic setup is what provides Google with the exact information they need to rank your website in local results, and without that, you’re likely to be misidentified by search engines. Similarly, you can’t rely on just your …

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5 Local SEO Strategies To Capitalize On Voice Search

We’re living in a time of exciting developments in artificial intelligence. Machine learning algorithms are becoming more and more advanced, and can now interpret our intentions which a much greater understanding of context. Businesses are starting to practice voice search SEO too. This makes a smart, conversational user interface, like those seen in science fiction, come ever closer to being a reality. Already, automated speech recognition has made huge leaps. The accuracy of these programs …

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