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How Cart Recovery Emails Returned Hundreds Of Lost Sales Back To Us

Earlier this year, we launched the new version of our flagship product, SEOPressor Connect. The response has been great, but we noticed that quite a few potential customers left after showing purchase intent. They signed up with their email, selected their desire package, but hopped out before paying. This is known as shopping cart abandonment… but to make a long story short, we actually managed to recover most of those sales. How, you ask? Cart …

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7 Essential Elements Of Effective Landing Pages

One of the most crucial tools in any online marketer’s toolbox is the landing page. While many amateur webmasters mistakenly treat them as an oversight, landing pages are incredibly important to successful online marketing. They should be given at least as much consideration as any other element of your online presentation, as well as being one of the most-tested and experimented-with aspects of your lead generation. In this article, we wanted to take a look …

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6 Psychology Hacks Marketers Use To Increase Conversion Rate

What is psychology? Well, in layman terms, it’s basically the study of human beings. This includes their thought processes as well as their physical behavior. The field of psychology is designed to study us; and so, surely enough, there is something to learn about marketing. Marketing and psychology often go hand in hand. Every time you browse through a website, there are certain elements implemented by marketers to subtly ‘push’ you in a certain direction. …

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