In late February of 2015, screams could be heard from half the marketing offices in the nation – Google had announced an algorithm change dubbed “Mobilegeddon” that was going to drastically affect mobile search results. Given that many other algorithm changes were simply implemented without notice, the fact that this time around website owners are […]

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Have you ever noticed that there is a great paradigm shift towards the way most content are presented online these days? There are hundreds to thousands of articles being posted on different social media platforms each day and bear in mind that content with images are far more likely to get more exposure and shares. […]

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Ever since people started marketing their businesses online back in the early 2000s, one thing quickly become apparent – traditional marketing methods doesn’t work well on the internet. Interruptive marketing strategies like paying for ads, sending spam emails and hard selling methods are not only ineffective, but can get real annoying real quick. Hence, the […]

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Guest blogging is a time-honored way of getting new links from reputable sources, but it is important for you to know how to guest blog right way. Did you know that these posts could be hurting your company instead of helping it? Since 2014, Google has been cracking down on guest blogs that are done […]

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Every business that markets their brand online knows how hard it is to please Google. There was a time when the God of Internet demands only simple offerings – feed me backlink and keywords, and thou shall rank high in my kingdom. Yet Google gets harder and harder to please by the year. It seems […]

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At this point, there’s a pretty good chance that you’re already pumping out good quality content on your blog as part of your online marketing strategy. You’re aware of how important good content is to not only generating leads but also to actually capturing the leads you generate; after all, Google rewards good content by […]

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Do you want to drive more traffic to your site? One of the best ways to do this is by writing great headlines for your blog posts. You could be producing great content that is really valuable for your audience, but if you don’t have great headlines, then people may never know how great your […]

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While there are numerous ways that you can drive traffic as well as build revenue for your website, instead of PPC. One of the most effective and low-risk methods is by participating in an affiliate marketing program. Affiliate marketing consists of a strategy in which you partner up with an affiliate that will promote a […]

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[Updated 6/15/2016] If you’re a content marketer or blogger like me, you probably spend a huge chunk of your time looking for good resources to use for your blog. However, the problem we often face is not scarcity, but overabundance. There are just too many SEO tools, too many stock photo websites to choose from, […]

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Ask just about any business owner what they need more of, and the answer will most likely be “time.” It isn’t always an option to hire more staff, so if you find you haven’t got enough hours in your working days to complete all your tasks, you can benefit from using IFTTT to manage your […]

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