Businesses exist because of customers.  Regardless of what industry you are in or what products or services you sell, your customers are the most important part of your business. Because without customers, there is simply no business for your company to exist.  As a result, your marketing must factor in what influences consumer behavior.  Marketing is […]

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What is Keyword Gap Analysis? Keyword Gap Analysis or aka Competitive Keyword Analysis is the process of discovering the keywords (gap) that drives organic traffic to your competitors’ site, but not to yours. In other words, this procedure will help you discover the opportunities you might be missing out on.  Organic vs Paid Traffic  Organic traffic […]

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Nowadays, digital marketing is necessary. So is Keyword Gap tool.  More and more people are searching and buying products online. But customers are not buying immediately. Instead, they go on a journey — to Google around, read some articles, compare brands and see reviews before they finally make their purchase. Digital marketing is what helps […]

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Imagine being able to reverse engineer someone else’s ranking strategy and identify their weaknesses so you can win big? Well, there’s a way and that is through SEO gap analysis.  You are not creating content in a vacuum after all.  In addition to keyword research and identifying potential high-traffic keywords to target, you also need […]

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Did anyone order an update baked fresh from the oven? Because we’re rolling out the piping hot v6.4 update for your SEOPressor Connect plugin! We’ve received inquiries and requests. And we’ve been hard at work, upgrading the plugin so you can use it with maximum comfortability. WordPress 5.6 compatibility We’ve tweaked and tinkered with our […]

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Just 30 percent of small business owners say they have an SEO strategy in place. There are plenty of reasons business owners don’t invest in an SEO strategy. They may think SEO isn’t all that important. They may think they can “do it themselves,” even if they have to learn on the go. Not having […]

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The past few years have witnessed an increase in the evolution of Search Engine Optimization (SEO) content marketing. Such a positive change gives you an edge over other professional SEOs out there.  With the exponential increase in competition for high ranking on Google, a number of people are coming up with great content. However, they […]

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Video marketing has blown through the roof in recent times. Marketers and brands are posting more videos online, and consumers like it. People are 10x more likely to interact with video compared to block textOn a landing page, videos increase conversion rates by up to 80%Up to 90% of consumers who watch a video share […]

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If you run any sort of website or blog, you probably think about traffic a lot. You might even be obsessively checking your daily organic traffic, looking to see how many new visitors came to your site.  At least that’s what I used to do, every time I published a new blog post. However, increasing […]

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As a business owner, you most likely already know that SEO is essential to help you stay in business. The problem is that SEO techniques keep changing. Therefore, it is crucial to stay abreast of what counts as good SEO practices. In the early days of search engine optimization, SEO techniques were, for the most […]

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