Search engines are the starting point for 93 percent of website visits. Besides, 75 percent of internet users don’t scroll beyond the first page of search engine results. These statistics point to two conclusions. First, ranking on the first page for particular terms can be more useful and vital than most forms of advertising. Second, […]

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Ever shared a post from your website to Facebook only to find blocky chunks of text and blurry images? We have all been there as digital marketers and social SEO experts. It happens when sharing content from sites to social media platforms. It also happens when interlinking content between different social media channels. The quality […]

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What gets under your skin whenever you land on a website? It must be those huge banners that block all content, requesting your email address before you even start reading.  It could also be the obligation to remove your ad blocker before you can proceed to the content. In these and similar instances, you immediately […]

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Ever wondered why as a freelancer, you delve into some websites and you feel like you have finally reached your haven, while on the other hand, you open some and you can’t even wait for a second to close them immediately? Well, the latter was my case last week when I was looking for some […]

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In your quest to rank better in your niche, you may have tried targeting a specific keyword with multiple pages. It sounds like a solid strategy on paper, but you may realize that these pages are not ranking or Google is ranking the wrong page for your target keywords. This situation is called cannibalization, where […]

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It’s a question every SEO asks at a certain point. Why? Because like any other marketing activity, SEO costs money and the expenses can sometimes pile without much to show for it. Being a shrewd business owner, you must always find ways to maximize your returns while minimizing expenses. So, what constitutes a “good SEO […]

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Last week, I needed a new phone but I couldn’t go to the store due to how tight my schedule was. I told a friend of mine, and he advised me to get it online. So I went to the Amazon website, typed in ‘phone’ in their search engine, and I got 101,685 results. How […]

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Want to get traffic that converts in a few clicks? It’s important to revisit your current keyword strategy and take a look at pain point SEO.  For marketers, pain points sometimes are not as straightforward as an awful migraine or a bad hip that is aggravated by the weather.  In this article, we will go through […]

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Long Tail Keyword Research can set your brand apart from the others in your niche. These keywords improve your chances of standing out in search engine results that are occasionally dominated by big companies. The right long-tail keyword research also act as a compass for the right customers to find you with ease. What is […]

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As an expert in science and technological development who writes a blog on technological development around the world, Google uses E-A-T formulas on my website to find out how knowledgeable, authoritative, and trustworthy my contents are in relation to this field. So as to deliver the best customer experience, Google only promotes brands and websites […]

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