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Steph W. from SEOPressor

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How To Create A Great Press Release To Boost Your SEO

How To Create A Great Press Release To Boost Your SEO What is a Press Release A press release is a brief statement outlining the major facts of a newsworthy story in a formal, journalistic style. It’s mainly created by the public relations department or personnel of an establishment, business or a personal figure to […]

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Interview With Word Vector Expert, The Brain Behind WordGraph

Interview With Word Vector Expert, The Brain Behind WordGraph Hello everyone! Today we are lucky to have Brandon West, the Founder & CEO of WordGraph on set for an exclusive interview. Recently, he has collaborated on a project with Andy from LSIGraph to help analyze and comparing with the Top 10 ranking in SERP a […]

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9 Simple Steps To Increase Your Domain Authority

Increase Domain Authority There are hundreds of factors that Google uses to determine the search engine ranking of a website. One particular that has taken on great importance over the years is the domain authority of a website. Domain authority is a metric that was developed by Moz. The higher your domain authority is, the […]

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5 Inbound Marketing Techniques Every Startup Need to Know

Creating a startup is no easy work, we are well aware of that. That’s why we have this list of 5 inbound marketing techniques that can help you break through the noise and reach the audience you want. Why inbound marketing you ask? Well, first of all, inbound marketing costs relatively lower compared to outbound […]

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Viral Marketing Campaigns and How the Next One Can be Yours

Viral marketing got its name from acting like a virus. Spreading from one person to another at a rapid pace. Would you want your content to spread that way? I would definitely love to. Let’s take a look at some viral marketing examples. 1. Dollar Shave Club On 2012 Dollar Shave Club uploaded their ad […]

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How to Twitter Hashtag for Your Small or Medium-Sized Business

Twitter marketing can be easily utilized by every small or medium-sized business owner. With 330 million active users, Twitter is one of the biggest social media sites of the century. There is no reason for you to not set up a Twitter account for your business. It’s free and it has an insane amount of […]

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Psychology: The Power of Color In Marketing

We have recognized the power of color to move and affect us since our earliest civilisations, and as our access to colors developed, and our mastery of them through artwork has grown, so has the sophistication of our associations with them. Some primal color associations remain and are deeply powerful, while others are relatively new […]

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How An Optimized Press Release Can Help Your SEO

As press release distribution has shifted from an offline to online activity over the years, people are realizing the potential press release can have for increasing a company’s search engine presence, which brings me to my next point. SEO and press release writing works best when done together these days. Many search marketing tactics come […]

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Local SEO: How To Harness The Power Of Yelp To Boost Rankings

Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to […]

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How To Find A Great AND Available Domain Name For Your Website

So far in these series we’ve covered all elements of starting a blog for your business website. We started this series with the assumption that our readers would already have a website, but as we discovered in the comments, an increasing number of people are doing all their research up front, and want some advice […]

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