What is brand awareness? Brand awareness, as the name implies, refers to the extent to which consumers know about the existence and details of the brand. In layman’s terms, it is whether consumers are “aware” of the product or not. The awareness includes the brand name, product features, quality, social status and so on. Brand […]

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Social Media Image Size Guide To Facebook, Instagram, Twitter and More Social Sites Social media sites are getting increasingly visual, and also increasingly confusing on what ratio and size the images should be. Good old, simple texts are no longer in sync with the scrolling habits of the modern users, that’s why featuring a good […]

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19 Festive Season Design Examples For Your Inspiration With the festive season behind and the new year coming, let’s look back to the Christmas of 2018 for some beautiful, smart and engaging website and email design examples for the festive season. Let’s start with some emails. Emails 1. Deepcrawl We got an absolutely adorable email […]

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How To Create A Great Press Release To Boost Your SEO What is a Press Release A press release is a brief statement outlining the major facts of a newsworthy story in a formal, journalistic style. It’s mainly created by the public relations department or personnel of an establishment, business or a personal figure to […]

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Interview With Word Vector Expert, The Brain Behind WordGraph Hello everyone! Today we are lucky to have Brandon West, the Founder & CEO of WordGraph on set for an exclusive interview. Recently, he has collaborated on a project with Andy from LSIGraph to help analyze and comparing with the Top 10 ranking in SERP a […]

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Creating a startup is no easy work, we are well aware of that. That’s why we have this list of 5 inbound marketing techniques that can help you break through the noise and reach the audience you want. Why inbound marketing you ask? Well, first of all, inbound marketing costs relatively lower compared to outbound […]

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Viral marketing got its name from acting like a virus. Spreading from one person to another at a rapid pace. Would you want your content to spread that way? I would definitely love to. Let’s take a look at some viral marketing examples. 1. Dollar Shave Club On 2012 Dollar Shave Club uploaded their ad […]

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Twitter marketing can be easily utilized by every small or medium-sized business owner. With 330 million active users, Twitter is one of the biggest social media sites of the century. There is no reason for you to not set up a Twitter account for your business. It’s free and it has an insane amount of […]

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We have recognized the power of color to move and affect us since our earliest civilisations, and as our access to colors developed, and our mastery of them through artwork has grown, so has the sophistication of our associations with them. Some primal color associations remain and are deeply powerful, while others are relatively new […]

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Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to […]

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