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Steph W. from SEOPressor

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How (And Why) To Use The Top Down Approach To Content Planning

Blogging is an essential part of any online business strategy. If it wasn’t, you wouldn’t be reading this. Because it is, you’re reading it for two reasons: you want to know how to do it better, and we’ve blogged about how to do it better because blogging is part of our online business strategy. Boom. Now we’re all on the same page, let’s get to it: most blogging is bad. That’s not to say the …

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10 Content Marketing Tips To Get The Most Out Of Your Contents

Content marketing isn’t expensive, but it isn’t free, either – with costs like writer’s pay, overhead, time costs, and opportunity costs, it’s important to get the most out of every piece of content. See, many companies churn out content on a daily basis but don’t see any increase in their traffic or sales. Because of that, they think content marketing doesn’t work. In reality, though, the problem is that they aren’t fully utilizing the content …

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15 Evergreen Content Ideas That Will Boost Your Website Traffic

Content is essential to the success of your website, and this content broadly falls into two categories – trending topics, and evergreen content. Evergreen content is content that never loses its luster; it is always going to be relevant to someone somewhere, and as such, someone will always be searching for it and discover your site. This content delivers relevance, leads, shareability, and traffic growth for the long term. Evergreen content can be updated with …

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Drive Your Shares Up By Understanding Why People Share Contents

Shares are essential to building your audience, and are one of the most influential ways you can reach new people. Individuals share articles on social media, meaning their share serves as a form of endorsement and recommendation of the content. But sharing is a much more complex idea that it may first appear, and the reasons behind sharing are as diverse and varied as the individuals sharing. By understanding why people share content, we as …

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Long-Form vs. Short-Form Content: Which Is More Effective?

Short and sweet, as the saying goes. This adage has been repeated ad nauseam in the online marketing world, where the received wisdom was that the Internet is a big place full of distractions, and people don’t have time for more than a bite-size read. This logic goes all the way back to 1997: As such, you’ll find hundreds of articles and even whole websites dedicated to 500-word blog posts. 500 words article was considered …

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Read This Before Hiring Ghost Writer For Content Marketing

Content marketing is the only marketing that matters in the online arena. You create content, content builds audiences, audiences become your customers. That said, the burden of creating content is one of the biggest challenges you’ll face when successfully building an online business. Don’t get me wrong: it’s worth it. Regularly posting new content is essential – one blog every few weeks won’t give readers the reason to check back regularly. No matter how good …

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Make Money From Blogging: Monetize Your Blog Without Selling Any Product

Welcome back! Last time, I got into considerable detail about achievable ways to monetize your blog by selling products. Products require an extensive infrastructure, an understand of supply and demand, and considerable resource management to master. Going to this effort can yield huge results, but it’s a long game and there is risk involved. This time, I want to help you monetize your blog without the need for products. This will help you establish a …

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Make Money From Blogging: How To Monetize Your Blog With Products

As part of my ongoing series on content marketing and blog monetization, I’ve been covering the strategies, the skills, and the actions content producers have to take to make their blog make money. In that time, we’ve still only scratched the surface of the thing that actually makes the money. Let me be clear: it isn’t the content. It’s never the content. The content is a medium to leverage your audience into taking an action. …

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Content Marketing: How To Repurpose Old Content For More Traffic

The Internet is potentially infinite in size and is getting bigger every day. The amount of content proliferated on the Internet is already staggering. Last year, there were 211,000,000 new pieces of content being published every second. This is because people understand the power of content marketing, and everyone is trying to leverage it. In 2015, there were 4 million Google searches a second, and that number is still increasing until today. As such, content …

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Make Money From Blogging: Skills And Resources To Make It Happen

Previously I wrote a blog about how Neil Patel created a blog that generated $100,000 a month in revenue, in just 12 months. I’m sure that when reading this, a lot of people thought, “Well that’s easy for him, he’s Neil Patel.” Which made me think about what you really need to succeed in monetizing your online content. What does Neil Patel have that we don’t? The answer is: More. You may identify of yourself …

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