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Steph W. from SEOPressor

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The Importance of Content Readability for SEO and How to Improve It

Information overload has become a common challenge as of late, so the clarity and accessibility of content can significantly influence its effectiveness and reach. Content readability isn’t just about using simple language; it’s a crucial element that affects how information is perceived, understood, and retained by readers. As search engines evolve, they increasingly prioritize user […]

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What is Cannibalization in SEO?

In your quest to rank better in your niche, you may have tried targeting a specific keyword with multiple pages. It sounds like a solid strategy on paper, but you may realize that these pages are not ranking or Google is ranking the wrong page for your target keywords. This situation is called cannibalization, where […]

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SEO Writing Tips for Content Marketing

You have no doubt heard about search engine optimization as a content creator, website owner, or content manager. SEO, as it is abbreviated, encompasses all the tactics employed to guarantee a website is at the highest rank on search engines. This means the articles on a site will appear on the front pages of search […]

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A Guide to Content Distribution Strategies

It doesn’t matter how valuable or engaging your content is, it’s not worth much if no one reads it (or if the wrong people read it). This brings us to a significant problem that content managers face today. Tons of new content appears online each day. WordPress alone hosts 70 million new posts every month. […]

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SEO Best Practices: 10 Tips Everyone Can Follow

Have you ever seen something and taken a mental note, promising yourself to look it up later? But then, when you go to look it up, you either can’t seem to remember the exact phrase you wanted to look up, or there are no mentions in the search. What happens in these situations, and is […]

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How do You Develop a Content Style Guide?

Do you have multiple writers writing for your website? Or are you a writer yourself working on different projects like website copy, emails, newsletters, blog posts, and more? The way you write matters when it comes to expressing yourself before your audience. That is why you need to know precisely what governs your style of […]

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How to Rank For a Keyword for Newbies

Search Engine Optimization (SEO) became the best way to reach a broad audience within the shortest possible time some time back. Even so, it has only recently gained immense popularity among most organizations. Though several things have changed over the years to suit different technological advancements, following multiple major search algorithm updates, keywords remain one […]

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25 Online Marketing Tools For Small Business

All businesses, irrespective of their sector, can significantly benefit from digital marketing. It allows you to cost-efficiently reach clients, places your brand in the right circles, and positions your business in the same standing as your peers. Moreover, digital marketing platforms – such as your website or Facebook page – can also double up as […]

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Google Search Advanced: Useful Search Operators You Must Know

It is 2020 and Google remains the uncontested king of all Search Engines. How true is this statement? Well, Google commands a whopping  92.07 % of the Search Engine Market Share across the globe.  This places Bing, Yahoo, Baidu, YANDEX RU, and Sogou at 2.44%, 1.62%, 1.49%. 0.54% and 0.43% respectively as per November 2019. […]

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Content Mapping: A Guide To Maximize Your Content Marketing Results

Are you trying to manage your business’s content and looking to improve your content mapping strategy?   If so, great idea!  You’ve landed on the right page.  Let’s discuss ways to improve by sharing methods that will help you reach your target audience and win their business! We’ll start by getting as specific as we can […]

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