By Lo Jia Thong on September 5, 2018
How To Write Good Content For Blogs In 7 Steps As a blogger or a content creator, we spend a lot of time writing, editing, reading over and over what we have written and wonder if itās good enough. Well, here is a formula with 7 steps to guide you on how to create a […]
By Lo Jia Thong on July 6, 2018
The Secret to Get More Views: Newsletters If you run a blog, your main concern is probably how can you get more views? Now, what if I tell you that you can increase the views on your blog posts tenfold just by using one single trick? That trick is to create newsletters. This is a […]
By Lo Jia Thong on July 5, 2018
The Ultimate Guide To LinkedIn B2B Marketing Strategies Why you need to be on LinkedIn for your B2B business If you own a B2B business, you need to be on linkedIn, hereās why. Every single second you spent reading this line, there is one new account being created on LinkedIn. It is a rapidly growing […]
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By Lo Jia Thong on June 27, 2018
We all know how important a blog image is. How they help retain readerās attention, how it boosts SEO, how your image can rank in Google image search etc. But hereās the thing, creating the actual images is not all rainbows and unicorns. Especially when we canāt quite get the idea on how to even […]
By Lo Jia Thong on May 15, 2018
Like how the world wide web has been rapidly growing since its creation, the same could be said on SEO. What might be working 5 years ago might have lost half of its credibility today. With the one and almost only search engine giant Google pumping out new lines to its algorithm every day, you […]
By Lo Jia Thong on April 17, 2018
We all love PB&J, at least I do, and what I also love is combining the power of both SEO and content marketing for the best tasting digital marketing sandwich ever. Letās look at it this way, SEO is the peanut butter to your content marketing jelly. Carefully applied first layer of SEO peanut butter […]
By Lo Jia Thong on April 5, 2018
Viral marketing got its name from acting like a virus. Spreading from one person to another at a rapid pace. Would you want your content to spread that way? I would definitely love to. Let’s take a look at some viral marketing examples. 1. Dollar Shave Club On 2012 Dollar Shave Club uploaded their ad […]
By Winnie Wong on February 21, 2018
āContentā is a catch-all term when it comes to internet marketing, covering anything that isnāt explicit advertising. I use the word explicit deliberately. Content is, of course, designed to advertise a brand, but in a more subtle and accessible way. Indeed, this form of advertising is known to some as passive marketing, as opposed to […]
By Winnie Wong on December 29, 2017
5 Ways AI Will Impact The Future of SEO The use of AI SEO is not entirely new, but it is rapidly developingā¦ SEO is a results business. Imagine if you have access to data that tells you precisely what you need to do in order to optimize your website and improve visibility in search […]
By Winnie Wong on December 14, 2017
SEO has evolved tremendously, and thatās a big deal for digital marketers around the globe. Youāve most probably heard this a hundred times – when it comes to creating for search engine optimization (SEO), itās crucial that you always write for the user FIRST and the search engine next. This couldnāt be more true when […]
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