A mobile-friendly website is an essential for every marketer to develop a successful SEO strategy. There are more marketers optimizing their websites to be mobile-friendly as well, so what are you waiting for? With more people using their mobiles to access the Internet these days, you are risking to lose visitors if you still don’t […]

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Now that we’re in the beginning of 2016, I’m sure that everyone will be curious about what will happen next in content marketing. It’s no doubt that SEO is evolving, and it’s getting more difficult. But that’s not gonna stop us from keeping up, right? Google’s algorithm is changing from time to time, and we […]

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Web design trends are like snow, they come and go every year. Some of them last longer and some of them doesn’t. But no matter how cool they are, they will eventually fade away. The thing about web design trends is, they are usually not that good for your SEO. You see, designing website is […]

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One of the main reasons that most businesses – including most likely yours – have set up websites is to attract new leads and gather their information in order to nurture them into customers. The methods that you use in order to accomplish this goal are extremely varied, whether it’s through the use of your […]

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It’s just past the new year, and that means it’s time for an annual pastime of ours: Predicting Google algorithm changes. We’ve looked into the matter, and here are the changes we think are most likely to happen over the next twelve months. 1) Ranking Sites By Time Spent Viewing Content [Watch time based ranking […]

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Let’s be honest – nobody really enjoys doing an audit of their site. However, as tedious as it might be, it’s an important part of ensuring that your website is in top SEO condition – and if it’s not, then all of your investments are going to waste. To help with that, here’s a quick […]

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There are a lot of things that make SEO and content marketing unlike any other form of marketing that’s come before, but perhaps biggest of all is that SEO is completely reliant on outside parties to succeed. With more than two-thirds of all global search traffic going through its systems, Google is more than a […]

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The main point of doing SEO is to have your website rank better on search engines. Ideally, you want to get your webpages to be on the first page of Google for the keywords you’ve targeted, and even more ideally, you want it to be at the top spot. The general view for SEO is […]

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Do you know that other than content, images have an impact on your blog posts as well? Although it is said that content is king, but readers do not focus only on your content. As they read, they will also look at the images that you have featured in the blog post. If your readers […]

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How does Google decide which webpage to show for every search query? And how does it decide the ranking of every result? The answer is algorithms. Google uses a complicated set of algorithms to determine which webpage is the best fit for every search query. And in these algorithms, many factors are taken into account. […]

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