By Winnie Wong on November 29, 2019
SEO used to be simple. You do some keyword research, include those keywords in your blog post, use text decorations, write a good meta description, get some high-quality backlinks to increase blog traffic, and you’re set for the first page of search engines. But over 20 years, SEO has evolved and become more complicated. The […]
By Lo Jia Thong on November 11, 2019
Start Creating Awesome Meta Descriptions Today! When you appear as one of the results in Google first page results, there are two important factors that can influence your users to decide if they were to click on you. One, of course, is your position on Google search engine result pages, if it is affected by […]
By Vivian on November 8, 2019
How to Increase Domain Authority There are hundreds of factors that Google uses to determine the search engine ranking of a website. One particular that has taken on great importance over the years is to use domain authority of a website. Domain authority is a metric developed by Moz. The higher your domain authority is, […]
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By Winnie Wong on October 25, 2019
What Are LSI Keywords and How They Help Your SEO? What Are LSI Keywords and How They Help Your SEO? Latent semantic indexing (LSI) is a mathematical technique used by search engines to study how a set of words cluster together. From there, search engines use the patterns to understand the context. How do Search […]
By Winnie Wong on October 6, 2019
Keyword Research: Here’s How Anyone Can Get Started If you are off to a new start in Internet Marketing, SEO (Search Engine Optimization) will not likely to ring a bell to you. Just simply, SEO refers to a process that amplifies a site’s traffic flow and rankings organically. When it comes to SEO, how does […]
By Vivian on October 1, 2019
URL Structure SEO Here’s a sad but true fact: URL Structures are not memorable. They are something easily forgotten if not an afterthought. And often we spend time crafting an eye-catching headline which in the end doubles off as our URL permalink. But whether is it intentional or unintentional, we are glad you landed up […]
By Vivian on September 12, 2019
I remember when I was first introduced to SEO, besides knowing that it’s something about getting higher rankings on search engines, I had almost zero knowledge about it and had to learn up everything as quickly as possible. Problem was, SEO is a wide-ranging subject that you can’t really master from studying a textbook. SEO […]
By Vivian on August 26, 2019
Have you ever been in a situation where you are visiting a site to get answers, but ended up on a 404 error page? We did a Google poll on what annoys you the most when visiting a website, and look at the results! Broken links are not only annoying, but it can also hurt […]
By Vivian on July 31, 2019
What Are The Types of Redirects and When To Use Them? Ever typed in an URL or clicked on an URL but when you land on the page, you noticed that the URL has changed? You’re not the only one who has experienced this. Once in a while, we do come across changes of website […]
By Vivian on July 11, 2019
11 Effective Ways to Increase User Engagement In this blog post, we are going to dive into: what is user engagement, whether user engagement affects search engine optimization, the type of user engagement, metrics to evaluate user engagement and lastly, strategies to increase user engagement. Let us begin! What is User Engagement? User engagement is […]
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