Keyword research is the first step to any content writing and copywriting.  However, it can be intimidating to look at the arrays of data associated with keyword research.  What is search volume, what is the price tag shown for each keyword, is the higher the competition the better?  In this guide, we will be giving […]

[Read More]

Quick question: Are you familiar with your “C’s”? If you don’t already know, there are many aspects in the world that uses the “C’s” as a framework. You might come across the C’s in these areas, for instance: Banking – Character, Capacity, Capital Collateral, Conditions Marketing – Company, Customers, Competitors, Collaborators Education – Creativity, Critical […]

[Read More]

Did you know that you have more power over search engines now more than ever?! Yes, that’s true, now you can control who crawls or indexes your website using robots.txt. But what exactly is robots.txt? It is a plain txt file within the root directory of your site that tells crawlers whether to access or […]

[Read More]

Think of keywords as the navigation system for all your internet marketing efforts. The wrong keywords will cost you, while the right keywords will catapult your brand to high rankings in search engine results and optimize the relevance of your content to users. A keyword analysis is about finding such hot keywords, the ones your […]

[Read More]

Content marketing is powerful, and it works greater when paired with SEO.  9 in 10 digital marketers agree that SEO and content marketing together is one of the most effective and scalable methods for generating organic traffic and building leads. However just because everyone’s doing it, doesn’t mean it is easy. Especially with the rising […]

[Read More]

An often overlooked treasure trove of SEO tools, Google Chrome has tons of features and extensions that are really helpful for marketers who are looking to optimize their website.  That’s why in this blog post, we will be exploring the various SEO Google Chrome extensions you should have if you’re looking to boost your SEO.   This […]

[Read More]

It is 2020 and Google remains the uncontested king of all Search Engines. How true is this statement? Well, Google commands a whopping  92.07 % of the Search Engine Market Share across the globe.  This places Bing, Yahoo, Baidu, YANDEX RU, and Sogou at 2.44%, 1.62%, 1.49%. 0.54% and 0.43% respectively as per November 2019. […]

[Read More]

Are you trying to manage your business’s content and looking to improve your content mapping strategy?   If so, great idea!  You’ve landed on the right page.  Let’s discuss ways to improve by sharing methods that will help you reach your target audience and win their business! We’ll start by getting as specific as we can […]

[Read More]

About 46% of Google searches are local. This means, if you’re a local business and you haven’t incorporated local SEO to your online marketing strategy, you’re failing to connect with the many potential customers in your locality — who’re actively looking for your services or products.  The same study also shows that 89% of people […]

[Read More]

Emotional Words are important to create The Best Headlines In this blog post, I will be sharing with you 28 emotion-evoking words you can (should) use when writing a headline. Bonus! Get our Ultimate Formula and use it with these 28 emotional words to create click-worthy headlines.  Introduction Words are extremely powerful. What you say […]

[Read More]