It is 2020 and Google remains the uncontested king of all Search Engines. How true is this statement? Well, Google commands a whopping  92.07 % of the Search Engine Market Share across the globe.  This places Bing, Yahoo, Baidu, YANDEX RU, and Sogou at 2.44%, 1.62%, 1.49%. 0.54% and 0.43% respectively as per November 2019. […]

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Are you trying to manage your business’s content and looking to improve your content mapping strategy?   If so, great idea!  You’ve landed on the right page.  Let’s discuss ways to improve by sharing methods that will help you reach your target audience and win their business! We’ll start by getting as specific as we can […]

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About 46% of Google searches are local. This means, if you’re a local business and you haven’t incorporated local SEO to your online marketing strategy, you’re failing to connect with the many potential customers in your locality — who’re actively looking for your services or products.  The same study also shows that 89% of people […]

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Emotional Words are important to create The Best Headlines In this blog post, I will be sharing with you 28 emotion-evoking words you can (should) use when writing a headline. Bonus! Get our Ultimate Formula and use it with these 28 emotional words to create click-worthy headlines.  Introduction Words are extremely powerful. What you say […]

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Understand the 9 Types of Keywords in SEO Brian Dean, Backlinko: “I’m not exaggerating when I say that without the right keywords, there’s no such thing as SEO.” Keywords are the first step to a successful SEO. And when you nailed your SEO, that’s when your organic views start coming in. More views, more potential […]

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Inbound vs Outbound Marketing If you’re running a business or a marketer, you’ve probably heard of the terms “inbound marketing” and “outbound marketing”. You might think that these are just another categorization of marketing or just some buzzwords that marketers made up to sound cool. While I won’t deny that having “Inbound Marketer” on my […]

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How to get into Google Knowledge Graph for free For businesses, we often hear people say that you need to be on Google Knowledge Graph. However, do you really need to get a knowledge panel on Google and if yes, how do you get it? Here’s everything you need to know about Google Knowledge Graph […]

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Understanding C2B Ecommerce In simpler times, B2C ecommerce was the largest market, with B2B marketing close behind. Then, with the age of the Internet and the ease of ecommerce, we saw the dawn of the C2C ecommerce, which soon rose to become one of the biggest markets in the world, even forcing businesses to evolve […]

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Are you running a local business and looking for ways to grow your SEO rankings to bring in customers? It might not have crossed your mind, but creating local SEO content could help both your online marketing and ranking.  Because when it comes to optimizing for local SEO, many local businesses tend to overlook content […]

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Over 95% of marketing nowadays takes place on online platforms. Simply having an online presence is nonetheless not enough to get people on your website and social media pages. You need content that keeps people glued to the pages, sharing links to the pages, and coming back time and again. Churning the right content is, […]

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