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What Content Marketers Really Need To Know About SEO

Search engine marketing has transformed in the last decade, as the algorithms involved have gotten more sophisticated and intuitive at predicting what users want from their searches. One of the side effects of this evolution has been to push content marketing and search engine optimization closer together. There are many SEO consultancies out there still peddling the same old techniques from 2012, but the effectiveness of their approaches is diminishing by the day. Equally, there …

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15 Evergreen Content Ideas That Will Boost Your Website Traffic

Content is essential to the success of your website, and this content broadly falls into two categories – trending topics, and evergreen content. Evergreen content is content that never loses its luster; it is always going to be relevant to someone somewhere, and as such, someone will always be searching for it and discover your site. This content delivers relevance, leads, shareability, and traffic growth for the long term. Evergreen content can be updated with …

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10 Most Powerful Words You Must Use To Create Catchy Headlines

Being a successful copywriter is a lot more than simply loving words, then writing them down. While every writer will have his or her own personal tastes, what matters most is what words really work. Everything you write should be written to affect audiences. You need to make them feel, and as a content marketer, you need to make them act. The first and most important act you need them to take is to read. …

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Long-Form vs. Short-Form Content: Which Is More Effective?

Short and sweet, as the saying goes. This adage has been repeated ad nauseam in the online marketing world, where the received wisdom was that the Internet is a big place full of distractions, and people don’t have time for more than a bite-size read. This logic goes all the way back to 1997: As such, you’ll find hundreds of articles and even whole websites dedicated to 500-word blog posts. 500 words article was considered …

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Make Money From Blogging: How To Monetize Your Blog With Products

As part of my ongoing series on content marketing and blog monetization, I’ve been covering the strategies, the skills, and the actions content producers have to take to make their blog make money. In that time, we’ve still only scratched the surface of the thing that actually makes the money. Let me be clear: it isn’t the content. It’s never the content. The content is a medium to leverage your audience into taking an action. …

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Content Marketing: How To Repurpose Old Content For More Traffic

The Internet is potentially infinite in size and is getting bigger every day. The amount of content proliferated on the Internet is already staggering. Last year, there were 211,000,000 new pieces of content being published every second. This is because people understand the power of content marketing, and everyone is trying to leverage it. In 2015, there were 4 million Google searches a second, and that number is still increasing until today. As such, content …

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Make Money From Blogging: 40 Blogging Tools You Absolutely Need

When all you have is a hammer, every problem looks like a nail. This proverb accurately describes how writers try to make money online – through writing alone. Neil Patel recently demonstrated that a blog can generate $100,000 a month, when it forms part of a full spectrum approach. I’ve covered that in the part one of this series and then discussed the skills to master to achieve that kind of success in part 2. …

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Make Money From Blogging: Skills And Resources To Make It Happen

Previously I wrote a blog about how Neil Patel created a blog that generated $100,000 a month in revenue, in just 12 months. I’m sure that when reading this, a lot of people thought, “Well that’s easy for him, he’s Neil Patel.” Which made me think about what you really need to succeed in monetizing your online content. What does Neil Patel have that we don’t? The answer is: More. You may identify of yourself …

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SEO And Content Marketing: Optimizing For Both Robots And Readers

Last month, we’ve covered the fundamental of content marketing for newcomers in our post “How To Produce Effective Content For Your Website“, which went over different aspects of content marketing and offered suggestions for those who just started to get into it. Since many of you asked for more, we’re revisiting the topic today. After all, SEO and content marketing are constantly evolving. There’s always more to talk about. You can also read my other …

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10 Ways We Generate Amazing Content Marketing Ideas For Blog

If you’re looking to deliver quality content that drives organic traffic, you need to be consistent in delivering ideas that your users will value. This means offering insight, unique perspectives, and actionable advice, all of which content marketing ideas that help people searching within your niche finding the answers they’re looking for. Chances are, you came across this blog looking for “ideas for blog posts” on Google. Well, in this blog post, I’m not going …

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