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Steph W. from SEOPressor

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7 Examples of A Lead Generation Website Homepage

In inbound marketing, the philosophy is letting the potential customers come to you. Instead of vice versa. But when they came, how can you make them stay? Now, that’s the million dollar question. In order to guide visitors from the top of the funnel to the middle of it, you need to create an awesome lead generating homepage. What is lead generation? It is the process of warming up strangers into potential customers who are …

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5 Inbound Marketing Techniques Every Startup Need to Know

Creating a startup is no easy work, we are well aware of that. That’s why we have this list of 5 inbound marketing techniques that can help you break through the noise and reach the audience you want. Why inbound marketing you ask? Well, first of all, inbound marketing costs relatively lower compared to outbound marketing like tv advertising. For a startup, you probably can’t allocate as much budget as you would like on marketing. …

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The 8 C’s of Effective SEO Explained

Quick question: Are you familiar with your “C’s”? If you don’t already know, there are many aspects in the world that uses the “C’s” as a framework. You might come across the C’s in these areas, for instance: Banking – Character, Capacity, Capital Collateral, Conditions Marketing – Company, Customers, Competitors, Collaborators Education – Creativity, Critical Thinking, Collaboration, Cooperation Communication – Clear, Concise, Concrete, Correct, Coherent, Complete, Courteous Life – Choices, Chances, Changes …. and so …

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The Importance of SEO Meta Descriptions

SEO has evolved tremendously, and that’s a big deal for digital marketers around the globe. You’ve most probably heard this a hundred times – when it comes to creating for search engine optimization (SEO), it’s crucial that you always write for the user FIRST and the search engine next. This couldn’t be more true when it comes to writing compelling and action-oriented meta descriptions for your individual web pages. When it comes to using content …

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The Connection Between Site Speed and SEO Today

Do you have a minute to spare? Probably. But I bet you won’t spend it waiting for a website to spin, sputter and load. We all hate that. And search engines hate that, too. But if your site is lighting fast, everyone will love you. SEO or search engine optimization has a lot of moving components and is affected by numerous occurrences online. Through the years, Google and many search engines strive hard to provide …

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10 Tools You Need To Build A High Converting Landing Page

If one of your online marketing goals is to convert leads (which it should be), then your website has to have high converting landing page. Landing pages are the pages that your calls-to-action should link to. They are the pages that contain the forms your leads fill out in return for whatever you’ve offered, whether it’s downloadable content, a product discount or a monthly email newsletter, to name a few options. High converting landing page …

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Long vs Short Landing Page – Which Works Better?

A landing page can technically describe any page visitors arrive at when they visit your site. It’s essential to understand that these landing pages are your first impression, and a valuable opportunity to convert leads. Doing so has been our focus for a few weeks now. So far, we’ve discussed the elements included in an effective landing page, as well as explaining how to write the best landing pages to increase your conversions. Today, we’re …

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5 Video Landing Page Examples And What You Can Learn From Them

Landing Pages are an essential part of any successful online marketing strategy. So much so, in fact, that we’ve already discussed them at length. We’ve talked about the elements that make landing pages successful, but we missed out one key question. What about video landing page? That’s right – video content is becoming more and more common online, and it’s already dominating the traffic figures. So, video is important. Landing pages are important. Put them …

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The Anatomy Of A High-Converting Mobile Landing Page

Have you ever been in a situation where you need to ‘pinch and zoom’ in order to resize website content while browsing on your mobile phone? It’s likely that you have landed on a webpage that is non-mobile-optimized. It is not only a disappointing, but also a frustrating experience. In non-optimized mobile landing page experience, texts are strenuous to read, images are challenging to click, and links and buttons are almost impossible to click. Now, …

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What Should You Do To Improve Your Poor Landing Page Conversions?

A landing page is an inbound marketing tool used for lead generation. Your landing page should drive visitors to you by persuading them to click through to another page where you warm them up to make a purchase. The kind of action your visitors will take while on your landing page will determine your conversion rate. The basic landing page purpose is: sell a product, encourage visitors to subscribe to an email newsletter, promote a …

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