Blogging is hard work. There are no two ways about it. It takes a lot of time to write new content that is consistently of high quality for your readers. However, keeping your blog updated with fresh content is necessary if you want your online marketing strategy to success. You need content to not only […]

[Read More]

As you know by now, using social media for business is practically mandatory. The benefits of using social media to market your brand, engage with your customers, provide customer service, increase brand awareness and build your customer base are huge – so huge that you’re in essence hurting your marketing strategy by not using social […]

[Read More]

Is the meta description dead? This has always been one of the most debatable issues on the web and as you can see that there are many websites said that Google has ignored meta tags as an important ranking signal anymore, which is why some have totally stopped optimizing their meta descriptions and some still […]

[Read More]

11 Ways Of Getting Your Visitors To Stay And Increase Time On Page So you’ve got all your SEO efforts in place. You got ranked and traffic is pouring in. But then what? Most online marketers and bloggers focus all of their attention on ways to boost traffic to their website through the use of […]

[Read More]

Keywords, keywords, keywords. I bet you hear about it all the time! If you’re doing content marketing, or are just about to start, I’m sure you’ll be using some of those profitable keywords for optimizing your content. After all, integrating keywords into your website content is still one of the most applied SEO strategies for […]

[Read More]

Search engine optimization (SEO) is undoubtedly important for your company’s success. You simply can’t attract the traffic you need to convert leads into an expanding customer base without implementing various SEO strategies. Therefore, today, I am really thinking that… SEO is User Experience, User Experience is SEO!!! Ok, hold your horses!!! Just hear me out […]

[Read More]

I used to work as a social media specialist at a quite successful, local retail chain. Initially I was surprised at how good the business was going even though their products are frankly, a fair bit overpriced. And what I discovered, is that they have mostly very loyal customers that loves the brand very much. […]

[Read More]

Google has put a huge amount personalized search into Google’s search engine results page (SERP). This isn’t surprising for most marketers and bloggers, the goal is to get more exposure in order to obtain more web traffic. However, when optimizing your pages in order to increase your web ranking, you need to understand that search […]

[Read More]

If you’ve just started an email marketing campaign but seeing low email open and click rates, don’t immediately fire your copywriter. Just because your click-throughs aren’t converting into sell-throughs, doesn’t necessarily mean your creative is at fault. The problem may be the result of a lack of e-mail marketing best practices. Not following best practices […]

[Read More]

Like so much in life, you get what you give. This is especially true when it comes to link earning. Think about it: if every company got on Twitter or Facebook and only posted promotional copy about their own products or services, it wouldn’t be social media; it would a forum of old time carnival […]

[Read More]