Proper social media management for branded accounts is a surprisingly difficult challenge – at any given time, you’ll have to make regular updates to the account (changing logos and banners, etc. – the artistic design part), provide daily content, answer queries, and do everything else that goes with the account… for every platform you’re on. […]

[Read More]

As a content blogger or a website owner, you may not think that an SEO agency is really necessary, especially if you have a grasp on how to optimize your content for SEO. However, by denying that you could use an SEO agency, you are missing out on some of the incredibly useful SEO auditing […]

[Read More]

Social media is a powerful platform, but there are some things your customers will never forgive you for. Here are the most important things to avoid, as well as a few strategies to help you keep your customers. 7 Unforgivable Social Media Blunders Not Having A Distinctive Voice: All posts on social media should have […]

[Read More]

Have you ever been asked to describe yourself and find yourself speechless because you don’t really know yourself? Well, that happens to most of us so don’t worry, you’re not alone. Creating an about page is pretty similar to this, except it is much more complicated than this. The about page isn’t something that most […]

[Read More]

If you’ve read our previous post on the value of link earning, then you should understand that earning links from other websites in an organic manner is something that Google encourages, and that link building differs in that it is a strategy based on obtaining as many links as possible in an inorganic way, a […]

[Read More]

Marketers always get excited when new tools become available to them, something that happens quite often due to the constant advancements being made on a daily basis. The problem is that many of these new tools require marketers to work on new platforms. For example, whenever a new social media platform is released that has […]

[Read More]

Blogging isn’t difficult, but many newcomers find themselves making these common blogging mistakes for months, or even years after they first started… and that can significantly hold back their growth. Here are the major mistakes and what you can do to solve them. Major Blogging Mistakes To Avoid: 1) Not targeting the right audience Every […]

[Read More]

The percentage of leads that are converted after visiting your website are actually very low. On average, only two percent of all visitors are converted. In addition to trying to target more people to visit your website, you should also make an attempt to remarket to those that left your website without being converted. After […]

[Read More]

There are a lot of ways to improve engagement using social media. One of the most effective ways to do this is through a social media contest, whether it’s a simple sweepstakes or an outright, full-blown competition. You can drive engagement by encouraging people to take part directly in the contest itself, as contestants for […]

[Read More]

Getting leads to opt-in into your email newsletter is a huge win – it means that they are interested in your brand and your content. However, just because someone is on your email list, does not mean that they are going to read the emails that you send them. That’s why checking your email click-through […]

[Read More]