By Winnie Wong on January 10, 2018
Time to nail it. At one point or another, content producers and writers may find it difficult to determine the exact length when producing online contents. There is a big possibility that these questions have got you wondering before: How much will my reader actually read? What is the ideal length that will keep them […]
By Winnie Wong on December 29, 2017
5 Ways AI Will Impact The Future of SEO The use of AI SEO is not entirely new, but it is rapidly developing… SEO is a results business. Imagine if you have access to data that tells you precisely what you need to do in order to optimize your website and improve visibility in search […]
By Winnie Wong on December 14, 2017
SEO has evolved tremendously, and that’s a big deal for digital marketers around the globe. You’ve most probably heard this a hundred times – when it comes to creating for search engine optimization (SEO), it’s crucial that you always write for the user FIRST and the search engine next. This couldn’t be more true when […]
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By Winnie Wong on November 23, 2017
Do you have a minute to spare? Probably. But I bet you won’t spend it waiting for a website to spin, sputter and load. We all hate that. And search engines hate that, too. But if your site is lighting fast, everyone will love you. SEO or search engine optimization has a lot of moving […]
By Vivian on November 9, 2017
If one of your online marketing goals is to convert leads (which it should be), then your website has to have high converting landing page. Landing pages are the pages that your calls-to-action should link to. They are the pages that contain the forms your leads fill out in return for whatever you’ve offered, whether […]
By Winnie Wong on November 6, 2017
If you’re like me, I’m sure you’d want to bang out a blog post as quickly as possible. After all, we already have our hands full on other important stuffs right? We all aim to be efficient in our work. Sometimes I’d think to myself, “Why should I reach over to my mouse to click […]
By Vivian on November 5, 2017
A landing page can technically describe any page visitors arrive at when they visit your site. It’s essential to understand that these landing pages are your first impression, and a valuable opportunity to convert leads. Doing so has been our focus for a few weeks now. So far, we’ve discussed the elements included in an […]
By Winnie Wong on October 26, 2017
When I first applied to be a copywriter, I thought all I had to deal with was writing, writing and more writing. Little did I know it was much more than that. Transitioning from a scriptwriter to a copywriter is not an easy task. You may think both jobs are similar but it is actually […]
By Winnie Wong on October 13, 2017
Landing Pages are an essential part of any successful online marketing strategy. So much so, in fact, that we’ve already discussed them at length. We’ve talked about the elements that make landing pages successful, but we missed out one key question. What about video landing page? That’s right – video content is becoming more and […]
By Vivian on September 25, 2017
Have you ever been in a situation where you need to ‘pinch and zoom’ in order to resize website content while browsing on your mobile phone? It’s likely that you have landed on a webpage that is non-mobile-optimized. It is not only a disappointing, but also a frustrating experience. In non-optimized mobile landing page experience, […]
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