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Steph W. from SEOPressor

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Voice Search Optimization: A Step-By-Step Guide For You

As Azfar pointed out last week, voice search is more popular than ever. Almost every major technology brand is using voice search in one form or another, with Apple’s Siri, Google’s Voice Search, Amazon’s Alexa, and Microsoft’s Cortana all aiming to different extents to act as a virtual assistant. Voice search has some useful applications, […]

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6 Important Steps To Create An Effective Social Media Marketing Plan

The importance of social media in modern marketing cannot be denied. Despite that, the difficulty in mastering social media and making it an effective part of your marketing strategy cannot be ignored. I understand that social media feels like a tough nut to crack because on the surface it seems so immediate that it must […]

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Voice Search: What Marketers Really Need To Know

Have you talked to your computer today? If not, you may actually be in the minority. A surprisingly quiet (given the subject matter) revolution in the nature of web-searching and SEO has been going on for the last few years, one which has gone surprisingly under-reported in the world of marketing. That revolution is, of […]

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3 Practical Steps To Increase Your Page Authority

3 Practical Steps To Increase Your Page Authority Odds are, you’re implementing a number of different inbound marketing strategies in order to achieve your online marketing goals, from various content marketing strategies to social media strategies – and of course, the use of SEO. But do you know how these strategies are performing? You should […]

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Local SEO: How To Harness The Power Of Yelp To Boost Rankings

Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to […]

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The Science Of Emotion: 4 Keys To Effective Social Media Marketing

We all get emotional. It’s hardwired into us. Get ready, because we’re going to have to go down the rabbit hole a little bit here. Once we come out the other side, you’ll be armed with a great understanding of the science of emotion and what emotion can do for you as a marketer for […]

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The Evolution Of Search: Understanding User Intent

“We are all interested in the future, for that is where you and I are going to spend the rest of our lives!” -The Amazing Criswell These days, it really pays to be looking ahead – more than ever before. Technology and consumer trends such as user intent are changing so rapidly that a company […]

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How Many Backlinks Do You Need To Rank On Google?

This is one of the most frequent questions we hear from newcomers to SEO, and sometimes even from those who’ve been working with it for awhile but are looking for new strategies: “How many backlinks do we need to rank on Google?” Well, right off the bat, here’s the spoiler: There’s no single answer to […]

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Read This Before Hiring An SEO Agency

It’s not uncommon for companies like yours to hire search engine optimization agencies that can help with your marketing – but before you do that, there are a few things you should know. Many companies don’t actually know what they should expect from an agency, and this usually results in paying for illegal links and […]

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On-Page vs Off-Page SEO: How They Impact Your Digital Marketing Strategy

This is a pretty fundamental topic in search engine optimization but one which is often misunderstood, especially by newcomers to the field. This basic problem isn’t helped by how complicated SEO has become over the years, and how many different techniques are now used to boost a page’s Search Engine Results Page (SERP) rankings. As […]

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