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Snapchat For Business: The Ultimate Guide For Marketers

Chances are you have heard of Snapchat, but probably have not paid too much attention to it. As one of the younger social media networks (founded in 2011), it was likewise seen as being for younger users, and as such was generally off the radar of most brands looking for marketing outlets.spo However, in just a little over five years, Snapchat has amassed some truly impressive user statistics that have started turning the heads of …

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9 Simple Steps To Increase Your Domain Authority

There are hundreds of factors that Google uses to determine the search engine ranking of a website. One particular that has taken on great importance over the years is the domain authority of a website. Domain authority is a metric that was developed by Moz. The higher your domain authority is, the more likely you are to earn a higher search engine ranking and to receive more and better web traffic. Your domain authority is …

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The Complete Guide To Social Media Writing

As a content marketer, our schedule is mostly occupied by writing blog posts and keep ourselves updated with the current SEO and content marketing trends. There were also times when I was busy planning and writing blog posts that I had no time to update my social media accounts. Have you ever been in the same situation as I did? Honestly, it’s actually not that hard to stay active on social media. What’s difficult is …

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How To Market Your Business On Twitter

Twitter has been here since 2006, and that makes it a decade already. Can you believe that? Although many have said that Twitter is no longer their favorite social media platform, but I’m sure there are still people out there who are using Twitter just like me. If you’re still a Twitter user, I believe you have noticed the changes from 2006 until today. But if you’re still new to Twitter because you don’t know …

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How To Market Your Business On Facebook

We all know how big Facebook is. It’s the biggest social network for years now, still growing, and show no signs of slowing down. So naturally, you’ll want to do your marketing on Facebook, because it’s where most people are and spend most of their time on. However, the strength of Facebook marketing isn’t the amount of people or the amount of time they spend on it. The strength of Facebook marketing is in it’s …

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Link Earning: Starters Handbook To Earn Organic Link

Link earning is the foundation to every successful content marketing. We should never underestimate the power of link earning because it is capable of helping a website to rank well in search engines. Not only that, earning links from prominent websites will give your domain more authority. What Exactly Is Link Earning? Link earning is a process of gaining natural links that will drive organic traffic to your website. When people like what you’re writing, …

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7 Easy Steps To Build Your Own Brand Using Instagram

The Instagram community consists of more than 400 million users and bears in mind that many of these people have the potential of becoming your customers. As a business owner, Instagram offers you a tremendous opportunity to promote your brand by telling your story through photographs and video clips. You can use Instagram for promotions or announcements for an event, and to connect with customers and prospects, to tell a wide array of stories, such …

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20 Socially Proven Ways To Grow Your Twitter Followers

Many businesses see social media marketing as an alternative online marketing strategy – or as just a way to supplement their SEO and content marketing strategies. However, it’s more than just that – social marketing has grown to the point where content marketing depends on it – and vice versa. It’s a symbiotic relationship – like peanut butter and jelly! Sure, you could eat just peanut butter on bread or jelly on bread, but they …

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Inbound Marketing vs Outbound Marketing – Which Is More Effective?

If you’re running a business or a marketer, you’ve probably heard of the terms “inbound marketing” and “outbound marketing”. You might think that these are just another categorization of marketing or just some buzzwords that marketers made up to sound cool. While I won’t deny that having “Inbound Marketer” on my name card looks cooler than having “Normal Marketer” on it, we should really understand the distinction between these two marketing approaches and how they …

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Should You Consider a Wikipedia Page for Your Business?

There are plenty of online promotional opportunities for your business—from Facebook to Twitter to online reviews. But should Wikipedia be on that list? Using Wikipedia for business marketing and branding can be a valuable way of helping convert customers, but there are several things you should know before you start writing up a page. The Basic Requirements I am going to start off with being honest – a Wikipedia article is NOT for everyone. If …

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